Are apps for Windows Phone 7 devices three times as good as they are for iOS devices? They’re sure priced that way:
Would you pay $30 for an album at a certain mall you could easily get for $10 at a different mall? Such an expensive mall is likely to be rather empty.
This is a tough one for Microsoft and Windows Phone vendors to solve: the small installed user base of WP-based phones means application developers need to charge higher prices for the same apps that are found on Apple’s iOS app store. This makes the ecosystem that much less attractive for consumers, and, in turn, less attractive for developers. It’s a vicious cycle.
Over the lifetime of a device, this could be meaningful for the more engaged users. With all the yap about the importance of ecosystems, I see a disconnect here.
This is a tough one to crack. But it’s clear that someone is going to have to take a hit to get things going in the right direction. I’d say it’s time for Microsoft to get cracking.